I worked with others on the team on a rough outline of this video and was part of every step of the process.
An issue that came up was finding enough content to feel like it was a full overview of the company’s history, so prioritizing the right ideas was key to getting this project done in time for the company’s ELLIPSE awards (awards for those who have improved the quality of life of the public through innovative civil infrastructure development). Extensive review of old files and staying organized were incredibly important.
Since the 60th anniversary was the "diamond” anniversary and there would be diamond-themed items at the event, it was suggested to incorporate the theme. This video also incorporates map, timeline, and collage motion graphics to keep the video feeling dynamic. The interview with Pennoni’s founder was done in-house, and we surprised him with the full video and our favorite quote at the ELLIPSE awards dinner.